The Best of Moi (/mwa/) is a Sydney-based sustainable consumer goods company with a mission to create the consumer brands of the future. As Australia's first plastic-free and carbon-neutral wellness brand, we're committed to using eco-friendly materials and responsible sourcing to create truly unique and enjoyable products.

We're proud to have raised the largest pre-seed funding for direct-to-consumer brands in Australia, a total of $850,000, backed by a group of serial entrepreneurs and venture investors who share our common goal: to build sustainable consumer brands that positively impact people's lives. This funding gives us the leverage to refine all touchpoints of our offering, from product development to customer experience.

As part of our mission, we're thrilled to introduce Fabulous Moi, our first sub-brand specialising in premium and science-backed dietary supplements that promote better health and wellbeing. Join us on our mission to create a better world through sustainable consumer goods, starting with Fabulous Moi. Choose our premium supplements to support your health and the planet, all while enjoying the benefits of science-backed ingredients.